Elma Chips Elma Chips case

PepsiCo carried out 6 sales incentive campaigns with promotional actions on Elma Chips products, such as "Me faz um PIX" ¹ and "Cadê minha herança?" ². Both had a QR Code on the outside of the snacks, which took the consumer straight to WhatsApp (90% of entries ²).

of unique users ¹ ᵃⁿᵈ ², world record for WhatsApp promos
user registration conversion ²
More than 99% of messages understood by the agent ²

👉🏻 Leave your and and we'll get in touch (or say ).