Atacadão case

Atacadão, a Brazilian wholesaler, carried out the "Vêm dinheirão" campaign to celebrate its anniversary, distributing over R$ 3 million in prizes. Through information from the tax coupon, the consumer received the promotion code, which was validated by the conversational agent on WhatsApp.

400k users from all 27 states in Brazil

of users sent the promotional code and 86% completed the registration

21k daily accesses

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